Facebook Media Buyer Job at Incubator Lab, Remote

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  • Incubator Lab
  • Remote

Job Description

Facebook / Meta Media Buyer (Performance Marketing)

About Us

We operate two fast-scaling DTC brands ($50M+ revenue over 24 months) and are building a high-impact media buying team to scale acquisition and optimize lifetime value.

What You'll Do

  • Strategize, launch, and optimize Facebook/Meta ad campaigns

  • Manage ad spend budgets with disciplined pacing and scaling

  • A/B test creatives, audiences, placements, and bidding strategies

  • Analyze performance data (ROAS, CPL, CAC, CTR) and recommend next actions

  • Collaborate with creative and analytics teams to improve outcomes

  • Maintain daily KPI dashboards and reporting

  • Ensure pixel, events, and tracking integrity

Qualifications

  • 2+ years hands-on experience with Facebook/Meta Ads Manager

  • Experience managing moderate to large budgets

  • Strong analytical skills and comfort with performance metrics

  • Ability to independently diagnose campaign issues and optimize

  • Experience with DTC ecommerce or direct response campaigns 

Compensation

Competitive base salary ranges depend on region and experience ($2,000 USD - 5,000 USD per month)

How to Apply

Please share:

  1. A brief case study or campaign overview with metrics

  2. Book a brief intro call - Calendly (

Job Tags

Remote job, Contract work

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